Google is third in the enterprise cloud business, but recently hired former VMWare co-founder Dianne Greene to lead and grow their cloud business. The company has big plans to make have their cloud business more profitable than their current ads business within five years.
Since her appointment, Greene has been “aggressively forming partnerships and swinging deals to bring in large enterprise customers,” the CRN report says. Google has at least one advantage compared to competitors due to its extensive fiber networks that connect their data centers and help lowers bandwidth costs. Just last month, Spotify also announced they will be using Google’s Cloud Platform to power their music backend.
It’s true, @iCloud to be partially powered by @googlecloud. But will take a year & unlikely to be profitable. @awscloud lost $ from iCloud.
— Amir Efrati (@amir) March 16, 2016
